April is filled with the promise of new beginnings — flowers are blooming, trees are regaining life and most people are finally stowing away their bulky sweaters and coats. NBC Select readers were clearly inspired by the new season: Our bestsellers list this month is filled with cleaning supplies and sunscreen, an indication that we’ve officially settled into spring (and survived the woes of tax season). And with Mother’s Day just around the corner, there was no shortage of dainty jewelry and fancy shower oils to round out our list.
However, this April has come with heavy changes, so it’s no surprise our readers were particularly interested in learning more about tariffs and how they’ll affect their favorite brands, plus tips for saving money on nails, hair and more.
Read on for a full list of the bestsellers NBC Select readers shopped in April.
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April bestsellers
OGX Thick & Full + Biotin & Collagen Shampoo
If you have fine hair, you know it’s a daily struggle to make sure it doesn’t fall flat. This shampoo has a blend of biotin and collagen, which helps hair look thicker and boosts volume overall. It also has a subtle fragrance with notes of coconut, jasmine and lemon, so your hair will smell good hours after your shower.
Learn more: 13 best shampoos for fine hair, according to experts and editors
Round Lab Birch Juice Moisturizing UVLock SPF 45
Korean beauty brands are the “It girls” of skin care, and Korean sunscreens claim their title as “status” SPFs every year. Round Lab’s silky sunscreen, a favorite of NBC Select Page Elliott Hyon, has a dewy finish, moisturizes your skin and doesn’t clog your pores. “It has no white cast and has the smoothest application out of any skin product I have,” says Hyon.
Learn more: What’s the difference between Korean and American sunscreens? Derms weigh in
Crest 3D White Brilliance Deep Stain Remover Ultra White Toothpaste
In between carting the Crest 3D Whitestrips (another bestseller this month), readers were also purchasing this stain-removing toothpaste. And for good reason: NBC Select editorial director Lauren Swanson says her teeth looked visibly whitened in just a few days — so much so that her dentist thought she had gotten a professional treatment. It has hydrated silica, which dissolves the bonds that adhere stains to teeth and scrubs them off the surface, plus fluoride to protect your teeth from cavities and repair enamel, according to the brand.
Learn more: At-home teeth whitening: What products to use and how to make it last
Zep Grout Cleaner and Brightener
It’s official: spring cleaning calls for grout removal. This Zep cleaner lightens grout in your bathrooms, making your tile floors and walls look almost new, according to NBC Select staffers who tried it out. Since this is a liquid and not a spray, a little goes a long way, too. A warning: The bleach scent is very strong, so make sure you’re opening a window or have a fan going while you use it.
Learn more: Dirty grout is an eyesore — here’s how experts recommend cleaning it
Neutrogena Ultra Sheer Dry Touch Sunscreen Lotion
Sunscreen was top of our readers’ minds this month as the weather warms up. “My best friend recommended this sunscreen to me, and I have been using it since (over 5 years),” says NBC Select reporter Harry Rabinowitz. The best part? As its name implies, it’s completely sheer, so you don’t have to worry about an unsightly white cast.
Learn more: The best sunscreens of 2025, tested and reviewed
L’Occitane Almond Shower Oil
This shower oil is my current obsession; I use it every time I shower because it leaves my skin baby soft. The oil turns into a milky lather when I massage it into my skin, and I’ll sometimes use it as a base for shaving in place of shaving cream. The sweet almond scent is also incredible and not overpowering in the slightest. Simply put, no other shower oil does it better.
Learn more: The best shower oils of 2025, according to dermatologists and editors
Opalescence Go Prefilled Whitening Trays
Opalescence Go’s whitening trays have professional-grade gel and they’re the strongest option we recommend. Instead of strips, these are pre-filled trays you bite into, which makes them easy to pop on and off, says NBC Select editor Lindsay Schneider. Though they do cause teeth sensitivity, Schneider says her teeth are noticeably whiter after consistently using these trays.
Learn more: We tested teeth whitening strips for 3 months — these 4 types really work
Olay Regenerist Micro-Sculpting Cream Moisturizer
Olay is a household name for a reason, and this moisturizer even made our top 10 list of the 100 best moisturizers we tested. Our editors who tried it out found that their skin looked firmer and more lifted. It also has a super lightweight texture, so it doesn’t feel heavy or sticky when applied to your face and neck.
Learn more: The best moisturizers for mature skin in 2025, according to dermatologists
Bumble and Bumble Hairdresser’s Invisible Oil Heat Protectant Primer
This Bumble and Bumble spray has six oils to hydrate your hair and protect it from heat and UV damage. But despite having oils in its formula, it doesn’t weigh down your hair or leave a greasy finish, which makes it perfect for all hair types and textures.
Learn more: 14 best heat protectants to prevent your hair from future damage
Eucerin Immersive Hydration Face Night Cream
If you’re looking for a thicker cream to lather on before bed, this Eucerin one is an excellent choice (especially if you struggle with dry skin). Its silky texture makes it easy to blend, and the formula helps smooth, hydrate and target fine lines and wrinkles, according to the brand. It’s also fragrance-free, so it’s suitable for those with sensitive skin.
Learn more: The best drugstore moisturizers that actually work, according to dermatologists
Better Not Younger Lift Me Up Hair Thickener Spray
This month, we spoke to experts about how to combat hair concerns during menopause, and Better Not Younger, a hair care brand for women over 40, topped our list for the best products to use. You can apply this thickening spray on wet hair before styling to give you more volume and mask any thinning.
Learn more: Menopause can wreak havoc on your hair — here’s how to fight back
Caretras Bunion Corrector
Since spring is unofficially open-toed shoes season, you may be thinking about how to get your feet in tip-top shape. If bunions are a concern, this corrector temporarily realigns your bunion and helps relieve discomfort, pressure and inflammation. The splint is breathable and adjustable, so you can wear it while you walk or sleep.
Learn more: How to help treat your bunions at home, according to podiatrists
Biolage Ultra Hydra Source Conditioner
This conditioner, which has hydrating cupuaçu butter, is a great solution for dry hair caused by menopause. In addition to hydrating your strands, it also helps control frizz and address dullness. Keep in mind this conditioner is best for those with medium to coarse hair texture since it may weigh down finer hair.
Learn more: Menopause can wreak havoc on your hair — here’s how to fight back
SmileBelle Daisy Necklace
If you’re shopping for jewelry under $20 (or looking for an affordable Mother’s Day gift), this dainty necklace is a strong contender. It has faux-pearl daisies on a delicate chain so you can embrace the spring season. It’s adjustable, too.
Learn more: 12+ Amazon jewelry finds that look luxe but cost under $20
Innisfree Daily UV Defense Sunscreen Broad Spectrum SPF 36
Innisfree is one of our favorite K-beauty brands, and its expert-recommended sunscreen is a solid choice for the hotter months. It combines green tea, sunflower seed oil and cica to hydrate, nourish and soothe the skin. Plus, its silky texture gives a great glow to the skin.
Learn more: What’s the difference between Korean and American sunscreens? Derms weigh in
Why trust NBC Select?
I’m an updates editor at NBC Select who has covered a variety of shopping categories, including beauty and pets, since 2021. For this article, I compiled a list of the top 16 bestselling products among our NBC Select readers during the month of April.
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