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Oura Ring is on sale for Amazon Prime Day

It’s one of our favorite smart rings for health, sleep and wellness tracking and it's 15% off, matching its lowest price ever.

I’ve tested both Oura Ring Gen3 and Oura Ring 4 for months — they are some of the best smart rings on the market.Kara Birnbaum / NBC News
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Amazon Prime Day is here, giving Prime members exclusive access to deals across categories like sneakers, vacuums and smartwatches. If you’ve been thinking about getting a smart ring, the Oura Ring is currently on sale, matching its lowest price ever. It’s one of my favorite smart rings, and a great fit for anyone who wants to do health, sleep and fitness tracking without a bulky smartwatch.

Oura Ring Gen3

$219.58 $257.04 at Amazon
Now 15% off
$299.00 at Oura Ring

What to know

What we like
  • Sleek, minimal design
  • Accurate sleep tracking
  • Up to 7-day battery life
Something to note
  • Requires a subscription
  • Not the best for workout data

The Oura Ring is a smart ring that tracks loads of health metrics — think heart rate, body temperature, stress levels, blood oxygen, steps and more. It automatically detects sleep, naps, and some exercises like walking and running, plus you can manually start and stop dozens of different kinds of exercises through the Oura app. The app keeps track of all your metrics, and summarizes them into sleep, activity, stress and readiness scores and reports. It has a seven-day battery life, which means you don't have to always worry about charging it up.

The Oura Ring Gen3 essentially requires a $5.99 monthly subscription. You can learn more in my Oura Ring Gen3 review.

Oura Ring 4

Lowest Price Ever
$296.65 $349.00 at Amazon
Now 15% off
$349.00 at Target
$349.00 at Oura Ring

What to know

What we like
  • Improved 8 day battery life
  • More inclusive fit and sizing
  • Accurate health tracking
Something to note
  • Requires a subscription
  • Not the best for workout data

The Oura Ring 4 is the brand’s latest model. It has a longer eight-day battery life, a wider range of sizes and a fully titanium build with recessed sensors nearly flush with the ring’s interior. In my experience, it has also improved software that leads to slightly more accurate health data. Like the Gen3, the Oura Ring 4 requires a $5.99 monthly subscription. You can learn more in my Oura Ring 4 review.

I tested the Oura Ring 4 for over two months after the brand sent me a sizing kit and ring sample for review. The Oura Ring Gen 3 was already my favorite smart ring on the market. The Oura Ring 4’s hardware and software improvements help cement it as the best smart ring you can buy right now.

Other fitness trackers on sale

The Samsung Galaxy Ring is a great Oura Ring alternative if you use a lot of Samsung devices and want a subscription-free experience. It works seamlessly with Samsung Galaxy phones and Galaxy watches, and tracks similar metrics to Oura.

If you have an Apple watch, the latest Apple Watch SE makes for a great health, sleep and fitness tracker. If you like the minimalism of a smart ring, you can always turn off all notifications and alerts in your settings menu.

Best Prime Day fitness tracker sales

Here are the best Prime Day smart ring and fitness tracker sales to know about. Keep in mind, not every item from a brand is discounted as described below.

  1. Up to 37% off Fitbit fitness trackers
  2. Up to 42% off Garmin smartwatches
  3. Up to 32% off Apple Watches

Best fitness tracker sales at other retailers

  1. Best Buy: 40% off Garmin Forerunner 255

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Why trust NBC Select?

I’m a reporter for NBC Select who covers fitness and technology, and I’ve covered deals and sales for years. To evaluate the quality of this Oura Ring deal, I ran it through price trackers like CamelCamelCamel to ensure it’s at its lowest price in at least three months.

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