Amazon Prime Day is here, offering discounts on sneakers during the four-day sale, exclusive to Prime members. You can also find deals on tech, beauty, kitchen appliances and more.
I frequently cover shopping events like Prime Day, Black Friday and Cyber Monday as a writer for NBC Select, so I know how to find deals that are actually worth buying. I spent weeks combing through thousands of discounts to find the best Prime Day sneaker deals — each one I recommend below is highly rated, at least 20% off and at its lowest price in at least three months. I’ll frequently update this list throughout Prime Day.
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Best Prime Day sneaker deals
This running shoe from Under Armour has a lightweight, breathable mesh upper made and a sock liner for support. It also has extra cushioning at the midsole to help with responsiveness and the sole is made out of molded foam for added comfort, according to the brand. This sneaker is available in regular, wide and extra wide widths and goes up to a size 17.5.
Looking for a casual sneaker? The Adidas Grand Court 2.0 has a synthetic leather upper and the brand’s signature Cloudfoam sole, which gives you a plush feel as you take a step, according to the brand. The rubber bottom also has treads for traction as you walk. These sneakers are available in women’s sizes 5.5 through 11.
Another casual option, these sneakers from Reebok have a vintage look to them. The upper is made from white leather that has perforations at the toe for ventilation. The low-cut collar is padded and lined with soft terry to help prevent rubbing and blisters. These shoes are available in sizes 5 through 11 and only come in a regular width.
This hiking sneaker from Adidas has deep treads to provide traction on uneven ground. Though the shoe looks substantial, it is actually lightweight, which is nice for long hikes. This sneaker also has a reinforced toe cap for durability and an EVA midsole for step-absorbing comfort, according to the brand.
One of our favorite sneakers for wide widths, these walking shoes come in wide and extra wide widths. They have a padded footbed and rubber sole for traction. They are also reinforced around the ankle for extra support as you walk, according to the brand.
New Balance’s Fresh Foam sneaker has a molded foam insole for comfort and cushioning and a saddle (panels on either side of the arch that connects with the laces) to provide a custom-like fit, according to the brand. The sneakers are available in sizes 7 through 15 and come in regular and wide widths.
This cross trainer is intended to be worn for strength training, gym sessions or cross fit. It has a streamlined silhouette thanks to a leather upper and a sleek rubber sole. It has a saddle at midfoot for additional support and the sole is made from EVA for extra cushioning, according to the brand. The shoe comes in only a regular width and is available in sizes 6 through 14.
Best Prime Day sneaker sales
Here are the best Prime Day sneaker sales to know about. Keep in mind, not every item from a brand is discounted as described below.
- Up to 50% off Under Armour
- Up to 30% off Adidas
- Up to 30% off New Balance
Best sneaker sales at other retailers
- Hoka: Up to 30% off
- Saucony: Up to 40% off
- Allbirds: Up to 50% off
- Macy’s: Up to 40% off
- Adidas: Up to 30% off
- Nike: Up to 30% off
- Finish Line: Up to 40% off
- Nordstrom: Up to 40% off Women’s ON sneaker
- Nordstrom: Up to 40% off APL sneakers
How I found the best Prime Day sneaker deals
All of my recommendations above are based on NBC Select’s previous coverage and reporting. I also included products the NBC Select staff tested, including Wellness Award, Travel Award, Pet Award, Bed & Bath Award and Giftable Tech Award winners. I ran each deal through price trackers like CamelCamelCamel to ensure products are at their lowest price in at least three months. All the products I recommend are highly rated with at least a 4.0-star average rating from hundreds of reviews.
Why trust NBC Select?
I’m a writer at NBC Select who covers a variety of topics, including home, tech and beauty. I have been covering major shopping events like Amazon Prime Day, Black Friday and Cyber Monday for over a decade. To round up the best discounts on sneakers during Prime Day, I found highly rated products at their lowest price in at least three months.
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